This post has been a LOOOOOOONG time coming.
Most of my readers know that for the first few years in business I was Andrea Snedaker Photography. When I chose to use my name, I wasn’t thrilled. Not that I don’t love my husband, and love having his name, but honestly, my name is a mouthful.
Right before the birth of my 2nd daughter, Eden, we really struggled with her name. I went into labor at 24 weeks (though, notedly we were able to hold off birth for another 10 weeks!) and the first thing I said when I came home that day was “We don’t even have a name yet!” I have always felt that your name can tell so many things about you. So just choosing any name that one of us liked wasn’t an option. (And if it had been, Brittyn would be Madison and Eden would be Celia.)
When I was 33 weeks pregnant I knew that this baby was coming. I knew, without a doubt that she would be here soon. Very soon. At church that morning I prayed, please God, just make it so obvious we can’t deny what her name should be. (It was in your face obvious that Brittyn was the name for Brittyn, so I knew that it had to be just as obvious with this child.) As we were sitting there I just started doodling. One of my doodles is usually grass and trees and flowers. Tim leaned over and said “Are you drawing the Garden of Eden?” I looked up out of my daze and said “Eden, what about Eden?” And he immediately said “YES! That is THE NAME.” (Forgive me Pastor Alvis if we interupted your sermon.)
Fast forward to the next week.
We still didn’t have a middle name.
She was just going to go without.
There are lots of kids without middle names.
Well the day came. I went into labor and I was too far progressed to stop. She was coming.
I looked at Tim and said “If she has blonde hair she will be Eden Parker. If she has dark, she will be Eden Fawn.” As I lay there in labor I felt my grandma with me. She was the one that gave me my middle name of Fawn and she passed when I was just five. Right before my first push (for those that know my birth story, you know that I had to sit there a good 15 minutes with my legs crossed waiting to push) I looked at Tim and said “Eden Fawn. She is Eden Fawn.”
In the calm of the first few weeks, when everything goes smoothly, everyone sleeps all of the times, we still cherish the yawns and open eyes and tiny feet and toes, I began to reflect on my business. Where was I going? Who was I as a photographer?
I am Andrea Snedaker of Andrea Snedaker Photography.
No, no that’s just not right. I’m Andrea Fawn Snedaker. Fawn. Eden Fawn. Fawn. Little baby spotted deer. Fresh + new. Newborns. Eden Fawn. Fawn. Little Fawn.
It clicked. I am Little Fawn.
I am Little Fawn.
Yes! Through three years of photographer I have finally found who I am. It took the birth of my second daughter and the rememberance of my grandmother’s gift to me to realize it. But once I saw it I couldn’t turn my back on it.
As soon as I started back to business I changed the business name. Promoted the new business. Whipped myself up a quick new logo and went back to doing what I loved.
In the past year I have started to hone my specialty to newborns. Fresh, tiny babies. I have always and will always shoot other areas, but newborns are my passion. I wanted my branding to match that. For people to see a business card or a marketing paper and KNOW, that’s Andrea. That’s Little Fawn.
I had an idea in my head, but where do I turn? One of my dearest friends Beth had recently used On The Spot Studio to create her new look. It was hand drawn, specialized exactly to her. And the idea was spurred from her daughter Kate. I loved her new look so I sent Tiffany a message and said “let’s do this!”.
For the past month I’ve been working with Tiffany to create a look that is all me. From the hand lettering to the fawn that all started with one that I drew myself! (And Tiffany polished up because I am NOT an even remotely good drawer!)
I had always loved my old logo. But I knew in my mind exactly what I wanted. And can I say that Tiffany created it! It is everything that I thought and more.
Over the past week I have been getting all of my branding items together: thank you cards (because I still like snail mail), stickers, business cards, mini cards, pricing sheets, gift certificates, stamps, USBs, and all of the fun stuff that goes along with it all.
I’ve been saving this post until everything was all together and I could show it all at once.
You’ll also notice that the blog has the fresh new look as well. This thank you goes out to the fantastic Jamie Coupaud! Without her I would have been forever exhausted with changes I couldn’t figure out how to make. Thank you Jamie!!
So without further ado, and I apologize for writing a novel, I didn’t intend for that to be so, here are some of the lovely details.
Thank you to all of my fans + clients + friends that have stuck with me through the name changes, the logo changes, and Lord help us, the COLOR changes!!! I would not be here without all of you. So, say hello to Freida the Fawn! (yes she’s named after my grandma!)